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Column Name | Description |
|---|---|
Campaign | The inTouch campaign the SMS template is associated with |
Contact Type | Based on the Contact Type filter list: Borrower, Partner, Internal Team, or Manual |
SMS Template | The inTouch SMS template being used for the SMS messages sent |
Sent Count | How many leads/contacts were identified per the inTouch filter criteria |
Processed % | How many leads/contacts Insellerate pushed to be sent to the carriers; excluded leads/contacts could be due to duplicates or bad SMS numbers |
Responded Count | Number of leads/contacts that responded to the SMS messages sent |
Responded % | % of SMS messages processed that had a response |
Opted Out Count | Number of leads/contacted that requested to be removed from SMS campaigns |
Opted Out Count % | % of leads/contacted processed that requested to be removed from SMS campaigns |